Gnanam School of Business had organized the GSB–EDC’s Meet the Entrepreneur Programme on 14^th November, 2024. The chief guest of the programme is Adman. Blessing A. Manikandan, CEO – Paulson’s Lifestyle Group & Toni & Guy; Founder – Angels of Marina and Beautiful Hearts Fund/The Hummingbird. Mr. S. Saravanan, Assistant Professor cum Faculty Coordinator, GSB – EDC presented the welcome address. Dr.S.P.S. Arul Doss, CEO & Director, GSB felicitated the chief guest with shawl and memento. MR. G. Uma Maheshwaran, Student Office Bearer of  GSB – EDC introduced the chief guest to the forum. The chief guest had shared his fashion, retail and lifestyle industry journey over the past 3 decades. He emphasized the importance of branding, its core identity, market trend and dynamics, shift in consumer taste and preferences and so on. At the end of the day, it is really critical to learn the nuances of winning the consumer needs and wants and serving them in a successful manner. At the end of the programme, the floor was open to questions and students were interacted with the guest with their questions. Later, the newly inducted office bearers took their oath which was administered by the faculty coordinator. Ms. R. Jeslin, Student Office Bearer GSB-EDC proposed vote of thanks to conclude the programme. Overall, the programme met its objectives.